Perhaps you have never given a second thought to your safety on the highway beyond fastening your seat belt and shaking your fist at those who take dangerous chances in your path. Maybe you simply trust that state and federal laws will protect you from reckless or negligent drivers who place you in harm's way. On the other hand, you may be painfully aware of how treacherous it can be on the road because you have suffered injuries or lost a loved one in a traffic accident.
In response to a rising tide of distracted driving-related, injury-causing and fatal auto accidents, technology companies like Apple are creating features to help stave off distractions behind the wheel. The National Highway Traffic Safety Administration reported more than 391,000 injuries related to distracted driving in 2016 alone, and thousands more people lost their lives. The fatal accident rate in particular spiked last year.